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Once classic collaboration is here where two worlds become one! Hong Kong-British Joint Hands Cooperation HOAX x Sanders 150th Anniversary Special! here comes the classy and stylish Leggie Bird.
This year marks the 150th anniversary of Sanders and HOAX HK is honored to have been working with this former supplier of shoes and boots to the British Army for ten years. Our joint styles last fall/winter were very popular with our customers and it’s a good occasion to celebrate with a special edition.
This year’s special 150th anniversary edition model continues to feature the Broad Arrow, a symbol of the British military, stitched onto the hot Penny Loafers, with a Goodyear Welted Itshide Commando Sole rubber outsole, perfect for everyday wear. According to Sanders, this is the first time this iconic logo has been stitched onto a loafers model, and it was extremely difficult to produce. This is a breakthrough after the Broad Arrow Derby that was proposed in the early years of HOAX!
To mark the occasion, Hong Kong designer Ronan Leung and renowned toy brand Unbox Industries have teamed up to produce a special edition Leggie Bird “Henry” figure. Leggie Bird “Henry” is not only dressed in HOAX style, he” ‘s also wearing the 150th Anniversary Edition of the Broad Arrow Penny Loafers! The Deluxe Edition is packaged in a Sanders classic blue Sanders shoe box with 150th Anniversary shoe bag, co-packed leather pads and an authentication card signed by the designer Ronan Leung and will be sold by HOAX and ARTDICTED while stocks last. It’s worth mentioning that this collaborative project is officially licensed by Sanders, and it’s also the first time they have participated in the production of art toys. The name “Henry” refers to the current Sanders Director – Henry Sanders, who is the fourth generation of Sanders.
The Sanders 150th Anniversary Special Series will be officially launched on December 31 and the Leggie Bird “Henry” Figure will be on display at the HOAX Mira store in Tsim Sha Tsui. If you would like to take a look at the special collaboration product, please come to the store to check it out!
– HOAX
Sanders & Sanders Ltd. 於1873年由 Northamptonshire 的兄弟 William 和 Thomas Sanders 成立。William Sanders 當初於倫敦工作，但後來在 1871年 Franco Prussian 戰爭結束時返回家鄉，希望與他的兄弟建立自己的手工皮鞋業務。
到1873年，他們只有五位皮鞋工匠並在 Rushden 鎮中心開了一個工場。由於人手不足，工作時間很長，但他們持續的努力，很快訂單增加了，業務開始擴張。1912年，Sanders 兄弟已增加人手至 70 名皮鞋工匠，而工廠也搬到位於Rushden的週邊範圍。
隨著機器變得更加先進，生產的過程顯著提升。工廠每週可以生產近6000雙軍皮靴。當戰爭在1918年結束時，皮鞋的需求還沒有結束，每週仍然有大約5000-6000雙皮鞋被運送到全國各地。
今天 Sanders & Sanders Ltd 已傅到第四代傳人掌管，每週生產超過2000雙最優質的皮鞋和皮靴，並獲得了 ISO9001 質量保證認證。今天，Sanders & Sanders Ltd 在過去的一個世紀裡一直保持出產高品質的男士皮鞋，被譽為英國最優秀的男士皮鞋品牌，出口的產品遍布五大洲的三十多個國家。
今年是英倫殿堂皮鞋品牌 Sanders @sandersshoes 成立第150周年，HOAX @hoaxhk 榮幸能與這個昔年的英軍御用鞋靴供應商合作達十年之久。近年秋冬我們的聯乘款式深受客人歡迎，來到這個喜慶日子當然也要推出別注型號慶祝一番。
150周年別注型號繼續以代表英國軍方產物的 Broad Arrow 箭咀標誌為設計主軸，縫上今年大熱的 Penny Loafers 上，鞋底以 Goodyear Welted 製法縫紉 Itshide Commando Sole 橡膠大底，更適合日常穿著。Sanders 更透露這次更是品牌首次將這標誌性 Logo 縫在 Loafers 款式上，而且製作難度極高，繼早年 HOAX 提案的 Broad Arrow Derby 後再次有一大突破！
今次慶祝活動更找來設計師 Ronan Leung 及玩具品牌 Unbox Industries 聯手製作別注版的 Leggie Bird “Henry” Figure，除了衣着符合 HOAX Style 造型外，腳上穿着的就是今次150周年版本的 Broad Arrow Penny Loafers！Leggie Bird “Henry” 分別有 Deluxe 版及普及版， 每款限量25隻。Deluxe 版以 Sanders 經典藍色鞋盒包裝，內有150周年紀念鞋袋、聯乘皮墊及設計師親筆簽名卡，別具收藏價值，將由 HOAX 及 ARTDICTED 出售，售完即止。值得一提的是今次聯乘企劃是由 Sanders 官方授權，也是他們首次參與玩具生產，名稱 Henry 就是以目前 Director 即 Sanders 第四代傳人 Henry Sanders 來命名。
Sanders 150周年別注系列將於12月31正式開賣，屆時 Leggie Bird “Henry” Figure 會於 HOAX 尖沙咀 Mira 店展示，想一睹實物的客人歡迎來店參觀！
WHEN: December 31, 2023
Shop Broad Arrow Penny Loafers:
HOAX Mira and Hysan stores
HOAX.store
Shop Leggie Bird “Henry” Limited Edition Figure
HOAX Mira store
HOAX.store www.hoax.store
ARTDICTED store www.art-dicted.com
Unbox Industries store store.unboxindustries.info
Find Ronan Leung via Instagram.
